HP maintains lead but PC market weakens

By TINTSWALO BALOYI
JOHANNESBURG, (CAJ News) – THE Middle East and Africa (MEA) personal computer (PC) market experienced a mild decline of 1,8 percent year-on-year (y-o-y) in the last quarter of 2016 to total 3,2 million units.
This is according to global technology research and consulting firm International Data Corporation (IDC), which attributed the decline to the desktop segment, as weak commercial demand saw shipments fall 10 percent y-o-y to total 1,2 million units for the quarter.
Notebook shipments were up 3,6 percent to total 2 million units, driven primarily by demand from the consumer segment.
The narrowing price gap between desktops and notebooks was one of the key factors driving this trend.
“The narrowing price gap between desktops and notebooks was one of the key factors driving this trend,” says Fouad Charakla, senior research manager for client devices at IDC Middle East, Africa, and Turkey.
“The gap narrowed because the overall notebook market average street price (ASP) experienced a considerable decline, while the desktop market ASP experienced marginal growth.”
HP continued to lead the MEA PC market in Q4 2016 in terms of share, after experienced a slight increase in overall shipments. Its market share was over 26 percent.
Lenovo (20,5 percent) led the consumer space in terms of unit share, while Dell (14 percent) experienced a strengthening of its position in the commercial space and a loss of traction among home users.
Asus (8,7 percent) and Acer (5,7 percent) placed fourth and fifth, respectively, with both experiencing strong Y-o-Y growth.
Post-2017, the regional PC market is expected to achieve a marginal growth rate each year through the forecast period ending 2021, driven by growing IT implementations and a recovery from instability.
CAJ News

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